Top Ten Items in SEO and Search Marketing

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Affiliate Links and Ethics

A lot of ethical debate is spawning out of affiliate links being featured in blogs and Twitter. While some might argue that this is purely excusable because really, once you put up stuff in the internet, it’s free for everyone to copy or link to. But, some bloggers have been waging the ethical debate saying that if you want to copy a link and make it as one of your affiliates, you have to do so with the expected amount of transparency and exercise full disclosure over doing so.

New things at Google’s Searchology

During the past week, Google introduced 3-4 new things in its Searchology brand. These new inclusions in Google’s ever-popular search engine includes: having suggestions under the assumption that the user mistyped or misspelled what he wants to search for, having mid-page breaks of other suggestions and the ‘did you mean…’ line found on the top of the page if Google thinks that there’s a more correct term for what you typed.

Statistical research and local search rankings

A study done by Brian Carter involved taking top three keywords from his clients and entering them during the following factors: reviews, number of incidences, photos and videos, user content and webpages and for the destination URL Brian tested them out on the following criteria: inbound links, page rank, number of pages in a site and number of incidences of parts of keyword in homepage title tag. The results of his study are as follows: more reviews have better rankings, and the correlation between inbound links and number of pages in a site are very weak.

What all SEO Rocket Scientists should know…

These three things are: starting out with a plan, thinking like a buyer and breaking all the rules in SEO. Furthermore, the article gives more rules to be successful in the SEO game and these are: writing for the web isn’t as hard as it seems, some gurus are more interested in your money and not teaching you how to succeed, absorb what makes sense, read and just write. The last tip that the write gives is to just unplug it and take some well-deserved rest.

7 deadly sins of social media

This insightful article shares that there are seven deadly sins when it comes to social media. These seven sins are: vanity, envy, lust, anger, sloth and greed. In order to stop committing these seven deadly sins, you have to exercise the following; balance, connecting, generosity and transparency.

Free tools for your site

We all want to have everything’s that’s free. Fortunately, this also translates in the free tools that your site can use in order to make sure that you are in good company. The three tools mentioned in this site are: domain neighborhood checker, backlink history and checking top pages. The bottom line is that you should be able to find a good neighborhood for your site, so you should definitely stay away from bad neighborhoods in the internet.

Golden rules in link building

We all know that link building is one of the top priorities that you have in SEO. The popularity of link building was known to have been a cause of Google’s introduction of PageRank. The golden rules in link building as stated in this article are as follows: relevant page and in-content links, domain trust, natural anchor text distribution, nofollow, juicy page, don’t spam and don’t buy links for PageRank.

The relation between link building and picking up a girl

This funny article shows us the link between link building and picking up a girl. In line with this, it gives a crash course on the different aspects training a link builder. Furthermore, the link building approach is likened to a woman, under the following premises: it is entertaining and memorable and finding a golden link can be incredibly sexy.

Discounts and promotions in link building

The recession has hit even the SEO world as discounts and promotions are being offered up by sites who want their links to be advertised in another site. Some of the directories offering discounts are UK Small Business Directory, RubberStamped, Avia Directory, Greenstalk and Global-Weblinks among many others. If you want to score discounts in link building, this is the one article that you should check out.

One link building secret that no one listens to

A lot of link building how-to-lists have been populated over the years but this article shares an insightful take about one link building secret that no one listens to. The thing is the author gets asked a lot of times on the top secret when it comes to link building but the truth is, there are no secrets whatsoever.

 

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